We live in the attention economy, every person, company, and device wants your time and attention. The attention merchants want you focused 24–7 on global news, celebs, the latest internet meme, and your news feeds are filled with clickbait.
You are competing with a supercomputer, only this time it is a more advanced version of the one that beat Garry Kasparov at chess and China’s Ke Jie at Go. Google, Facebook, and others sell your attention, generating billions of dollars.
Hacking the Attention Economy is about giving you the knowledge and tools to both capture, hold and keep attention while protecting yourself from attention merchants.
Educated Change delivers courses around the world on Social Selling, Branding, Sales Navigator, LinkedIn, Presuasion and “Hacking the Attention Economy".